Detecting Social Spam Campaigns on Twitter

The popularity of Twitter greatly depends on the quality and integrity of contents contributed by users. Unfortunately, Twitter has attracted spammers to post spam content which pollutes the community. Social spamming is more successful than traditional methods such as email spamming by using social relationship between users. Detecting spam is the first and very critical step in the battle of fighting spam. Conventional detection methods check individual messages or accounts for the existence of spam. Our work takes the collective perspective, and focuses on detecting spam campaigns that manipulate multiple accounts to spread spam on Twitter. Complementary to conventional detection methods, our work brings efficiency and robustness. More specifically, we design an automatic classification system based on machine learning, and apply multiple features for classifying spam campaigns. Our experimental evaluation demonstrates the efficacy of the proposed classification system.